The importance of GDPR data protection policy

The General Data Protection Regulation or the GDPR is a body of data protection policy rules and regulations governing the use of customer data and working to bring order to the data privacy rules in the European Union. 

Email Autoresponder: Purpose, Advantages, How to use

For many email marketers, the conversion of a lead stops at the point when it subscribes or opts-in to your emails. However, this does not necessarily mean that the customer intends on a long term relationship 

Top 10 subject line types to boost your email open rates

Subject lines are the first impression you make. And it is so much more important than the content of the email. There are a lot of people who spend hours in designing email templates and contents but quickly prepare some subject lines just for the sake of it.