How to get GDPR Consent for Marketing

In an increasingly privacy-conscious world, compliance with regulations like the General Data Protection Regulation or GDPR is not just legally binding but has a direct impact on how consumers perceive your business. 

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Email Marketing for Higher Education 101

The higher education industry contrasts with others; in that, it offers intangible academic services. That does not, however, imply that their marketing needs are unalike.